News

Wavemaker

General Tire partners with big-wave surfer
‘Wavemaker’ – a new video campaign that documents Andrews return to surfing after breaking his back – as part of their aim to show UK motorists that ‘Anywhere is Possible’.
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Swim Wild Brothers

General Tire partners with ‘The Wild Swimming Brothers’
General Tire have teamed up with the Hudson brothers on ‘Swim Wild‘ to highlight ‘Live Life to the Full’ in this follow up video campaign to the award winning ‘Wavemaker‘.
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GT-NASCAR Handshake

General Tire & Euro NASCAR: Together, right to the finish line
High performance and reliability – with General Tire, the Euro NASCAR has entered a six-year cooperation to meet those requirements.
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